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Personal profile

Academic Biography

Professor Howell holds the Chair in Governance and is Associate Dean Research and Innovation (ADRI) at Teesside University Business School (TUBS). Through his research and teaching he has generated scholarly expertise in areas relating to methodology, governance, leadership, EU policy and regulation as well as written texts with Nova Science Press, Palgrave McMillan Press, Sage Publications and Science Publishing House Beijing.

Professor Howell has supervised more than thirty doctoral research degrees to completion and produced numerous refereed articles for high level internationally recognised journals (see below) as well as managed consultancy and funded research projects for various public and private sector institutions. In terms of other academic activity he has acted as Chair of the Public Administration Committee (PAC) (2014-17) as well as a member of the Joint University Council (JUC) (2014-17) and the Chartered Association of Business Schools (CABS) Research Committee (2008-14). He is also on the editorial board of a number of academic journals and visiting professor at universities in Geneva and Liverpool. Professor Howell’s text Philosophy of Methodology has been translated into Mandarin Chinese, which was published in April 2019 (Science Publishing House Beijing). In addition he has edited a text regarding ethical corporate governance in Africa with Palgrave McMillan Press (2016) and is currently writing a monograph analysing identity, leadership, culture and path-dependency with Cambridge Scholars Publishers (completion October 2020).  



Monographs and Books                                 

An Introduction to the Philosophy of Methodology 2019 (Mandarin translation). Beijing: Science Publishing House and Thousand Oaks and London: Sage Publications.

Corporate Governance in Africa: Assessing Implementation and Ethical Perspectives 2016. Basingstoke UK: Palgrave MacMillan Press (Editor with Sorour, K.)

An Introduction to the Philosophy of Methodology
2013. Thousand Oaks and London: Sage Publications.

Europeanization, European Integration and Financial Services: Developing Theoretical Frameworks and Synthesising Methodological Approaches, 2004. Basingstoke UK: Palgrave MacMillan Press.


Entering the Eurozone: The UK and the Unknown, 2002. UK: Earlybrave Publishers.

Discovering the Limits of European Integration: Applying Grounded Theory, 2000. Nova Science Books and Journals, New York, USA. 


Journal Articles

Building Resistance to Brand Switching During Disruptions in a Competitive Market  Vol 50, 2019 pp 249-257 Journal of Retailing and Consumer Services. (with Appiah D. Ozuem W. and Lancaster, G.)

The Impact of Digital Books on Marketing Communications. Vol 50, 2019 pp 131-137.  Journal of Retailing and Consumer Services. (with Ozuem W. and Lancaster, G.)

Technology Introduction on Ships: The Tension between Safety and Economic Rationality. Vol 115, 2019 pp 329-38 Safety Science (with Bhardwaj, S. Battacharya, S. and Lijun, T.)

Consumption and Communication Perspectives of IT in a Developing Economy. Published online Feb 2019. Technology Analysis and Strategic Management.  (with Ozuem, W. and Lancaster, G.).

An Exploration into the Practice of Online Service Failure and Recovery Strategies in the Balkans.  Vol 94, 2019 pp 420-31. Journal of Business Research. (with Ozuem, W. and Lancaster, G.)

Developing technologically induced environments: the case of the Nigerian banking sector Vol 23 (1) 2018 pp 50-61 Journal of Financial Services Marketing. (with Ozuem, W. and Lancaster, G.)

Academics’ Perceptions of Knowledge Sharing in Higher Education.  Vol 14 (1) 2018 International Journal of Higher Education Management. (with Annasingh, F.)

The European Commission and Fiscal Governance Reform:A Strategic Actor? Vol 40 (6) 2017 pp 1310-1330 West European Politics (with Warren, T and Holden, P.)

An Explanation of Consumer Response to On-line Service Recovery InitiativesVol 59 (1) 2017 pp 97-115. International Journal of Market Research (with Ozuem, W. and Lancaster, G.)

A Decision Support for Strategic Maintenance Planning in Offshore Windfarms. Vol 99, 2016 pp 784-799. Renewable Energy. (with Li, X. et al)

Functional and Territorial Jurisdictions: Regulating a Globalized Shipping Industry. Vol 55, 2016 pp 92-100. Journal of Transport Geography. (with Bhattacharya, S.)

Understanding Technologically-Induced Customer Services in the Nigerian banking Sector: The Internet as a Post-Modern Phenomenon? Vol 15 (3), 2016 pp 272-290. International Journal of Information Technology and Management. (with Ozuem, W. and Lancaster, G.)

Using Phenomenological Constructivism to Discuss a Mixed Method Approach in Information Systems Research. Vol 14 (1), 2016 pp 39-49. Electronic Journal of Business Research Methods. (with Annasingh, F.)

Leadership and Culture in the Welsh Assembly: Investigating Path-Dependency. Vol 36 No 5 2015 pp 507-521. Policy Studies. (with Shand, R.)

From the Classics to the Cuts: valuing Teaching Public Administration as a Public Good. Vol 33, No 3, 2015 pp 211-220. Teaching  Public Administration (with Shand, R.)

Corporate Social Responsibility: Towards a context specific perspective in developing countries, Vol.10, (3) 2014 pp 399-414. Social Responsibility Journal. ISSN- 1747-1117 (with Ozuem, W. and Lancaster, G.)

A Grounded Theory Analysis of Corporate Governance in Egyptian Banking. Vol 13 (3) pp 289-316, 2013 Qualitative Research Journal (with Sorour, K.)

Knowledge Generation and Sharing in UK Universities: a tale of two cultures. Vol 33 (1) pp 32-39, 2013. International Journal of Information Management  Elsevier ISSN 0268-4012 (with Annasingh, F.)

Understanding the Older Shopper: A Behavioural Typology. Vol 19 (2) pp 259-69, 2013. Journal of Retailing and Consumer Services. ISSN 0969-6989 (with Megicks, P. et al)

Corporate Governance, Substantive Theory and Sociological Institutionalism: The Case of the Egyptian Banking Sector. Vol 12 (1) pp 647-58, 2012. Corporate Ownership and Control. ISSN 1727-9232 (with Sorour, K.)

Bank Governance in Developing Countries: An Assessment of Egypt. Vol 1 (3), 2012. Journal of Interdisciplinary Economics and Banking Law. ISSN 2047-874 (with Sorour, K.)

 Europeanization, Globalization and Domestication: Financial Services Regulation in the UK.Vol 51, (5), pp 310-26 2009. International Journal of Law and Management.  Emerald Group Publishing Ltd. London.

Communicating in the New Interactive Marketspace. Vol 42, (9/10)  pp 1059-1083 2008 European Journal of Marketing. Emerald Group Pub361  Sage. (with Nwanji, T.).

Cultural Perspectives in the National Assembly for Wales: Identifying Path-Dependency, Critical Moments and Critical Junctures Contemporary Wales Vol 19 March, pp 38-56 2007.

Europeanization, Policy Transfer, Convergence and Lesson Drawing: Case Studies of the UK and German Financial Services Sectors Journal of Banking Regulation. Vol 6, No 4 August, 2005 pp 379-392.

Up-loading, Downloading and European Integration: Assessing the Europeanization of UK Financial Services Regulation Journal of International Banking Regulation. Vol 6, No 1 October 2004, pp 53-68

 Theoretical Perspectives on European Policy-Making: An Empirical Study of Financial Services. The Journal of Interdisciplinary Economics. Vol 15, pp 153-174, 2004. ABA Academic Publishing Oxon.

Up-loading, Downloading or European Integration? the Europeanization of Financial Services Regulation. Politics. Vol 24 (1) pp 20-25, 2004. Political Studies Association, Blackwell.

 Identifying Conceptualisations of Europeanization: Developing Methodological Approaches. Queens University On-Line Journal, Paper 3, pp 1-15, 2004. Institute of European Studies ISSN 1477-1861.

 Integrating European Financial Services: Developing Substantive Theory. Current Politics and Economics of Europe. Vol 12, No 4 pp 373-392, Winter 2003. Nova Science Publishers, New York, USA.

Developing Self and Other Recognition: Political Identity in the National Assembly for Wales. Public Policy and Administration. Vol 18, No 2, pp 89-105. Summer 2003.

Developing Conceptualizations of Europeanization: A Study of Financial Services. The Cambridge Business Review. Vol 1, No 1, pp 204-208. Summer 2003. American Academy of Business, Cambridge, USA.

Up-Loading, Downloading and European Integration: the Europeanization of UK Financial Services Regulation Queens University On-Line Journal, Paper 11, pp 1-33, 2002. Institute of European Studies ISSN 1477-1861.

Reviewing European Life Insurance Regulation: A Marketing Perspective. Journal of Financial Services Marketing. Vol, 5 No 3, pp 263-274, Spring 2001. Henry Stewart Publications.

Discussing Life Insurance and the European Union. The Journal of European Financial Services Vol, 5 No 2, pp 110-126, 2000.

European Union Governance: Sub-National Interests, Supranationality and the Life Insurance Industry. Current Politics and Economics of Europe Vol, 9 No 1, pp 95-115, 1999. Nova Science Publishers, New York.

National Interests in the European Union: The Case of the Life Insurance Industry. The Journal of European Financial Services. Vol, 3 No 3, pp 94-108, 1999.



Association of British Insurers, 1992-95, £20,000.

The Worshipful Company of Insurers, 1993, £2,000.

Frizzell  Financial Services, 1994, £8,000.

Frizzell Financial Services, 1995-97, £12,000.

Jean Monnet Foundation, 1999, €12,000.

European Capital Market Institute (ECMI), 1999, £6,000.

UACES 2001-02, £9,000

HEFCE, 2000-04, £19,000

HEFCE, 2006, £3,600

Public Administration Committee (PAC) 2013 £4,000

INTERREG (20m Project) 2012-15 €244,772


Visiting Positions           

Liverpool Hope University

Visiting Professor (2018-to date)

International University of Geneva

Visiting Professor (2016-to date)

University of Surrey

Associate Lecturer, (2000-01).

Chartered Institute of Bankers.

Associate Lecturer (1998-99)

Frizzell Financial Services (Now Liverpool Victoria).

Research Fellow, (1995-97)

GJW Political Consultants, Europe.

Political Consultant, (1993-94)

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Europeanization Social Sciences
financial service Social Sciences
regulation Social Sciences
shipping Social Sciences
leadership Social Sciences
national assembly Social Sciences
political identity Social Sciences
European integration Social Sciences

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Research Output 2003 2020

Service quality in multichannel fashion retailing: an exploratory study

Patten, E., Ozuem, W. & Howell, K., 10 Jan 2020, In : Information Technology and People. 639169.

Research output: Contribution to journalArticle

Open Access
Quality of service
Consumer behavior
Electronic commerce

The effects of online negative word‐of‐mouth on dissatisfied customers: A frustration–aggression perspective

Azemi, Y., Ozuem, W. & Howell, K., 9 Jan 2020, In : Psychology and Marketing. 14 p.

Research output: Contribution to journalArticle

Focus Groups
5 Citations (Scopus)

An exploration into the practice of online service failure and recovery strategies in the Balkans

Azemi, Y., Ozuem, W., Howell, K. E. & Lancaster, G., 1 Jan 2019, In : Journal of Business Research. 94, p. 420-431 12 p.

Research output: Contribution to journalArticle

Service failure
Recovery strategies
Service recovery
Online services

Brand switching and consumer identification with brands in the smartphones industry

Appiah, D., Ozuem, W., Howell, K. E. & Lancaster, G., 27 Dec 2019, In : Journal of Consumer Behaviour. 18, 6, p. 463-473

Research output: Contribution to journalArticle

Social Mobility

Building Resistance to Brand Switching During Disruptions in a Competitive Market.

Appiah, D., Howell, K., Ozuem, W. & Lancaster, G., 27 May 2019, In : Journal of Retailing and Consumer Services. 50, p. 249-257 8 p.

Research output: Contribution to journalArticle

Competitive market
Brand switching
Switching behavior