Dr Min Prasad Bhandari is a Lecturer in Digital Marketing at Teesside University. He obtained his PhD from Abertay University, Scotland. He also has a Master’s in Business Administration from the University of Wales, Lampeter and an MA in English, from Tribhuvan University.

Before joining TUIBS, he worked as a Lecturer in Business Management at the University of Essex, UK. He also has more than ten years of teaching experience in Nepal before moving to academia in the UK.

His research interests have revolved around the broad area of Marketing, Digital relationship marketing, and Entrepreneur marketing. His work thereby includes the pursuit of determinants of consumer behaviours, for example, consumer engagement and brand evangelism, drawn from a diverse set of psychology, sociology, and marketing theories. His work has been published and under review in journals such as IJEBR(3*), Journal of Product and Brand Management, Journal of the International Council for Small Business and Marketing Intelligence & Planning. He also serves as a regular reviewer for journals such as Journal of Product and Brand Management, Marketing Intelligence & Planning .

He is a Fellow of the Higher Education Academy.

Qualifications

PhD Digital Marketing Abertay University

MBA Marketing University of Wales, Lampeter

MA English, Tribhuvan University

Appointments

Teesside University

Lecturer in Digital Marketing, TUIBS (04/01/2022)

DBA Supervision responsibilities 

DOS: Two current DBA supervisions