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A Uses And Gratifications Exploration Of Young Women's Instagram Usage
Jayne Rodgers
, Goldstraw Dee
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peer-review
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Keyphrases
Young Women
100%
Instagram
100%
Instagram Use
100%
Uses-and-gratifications
100%
Social Media Use
40%
Social Interaction
20%
Comparative Analysis
20%
Online Behavior
20%
Well-being Outcomes
20%
Positive Outcomes
20%
Emotional Response
20%
Specific Activity
20%
Survey Data
20%
Self-expression
20%
Aging Population
20%
Commercial Interests
20%
User Groups
20%
Negative Reactivity
20%
Digital Marketing
20%
Emotional Communication
20%
Instagram Social Media
20%
Gratification
20%
Online Marketing
20%
Marketing Practices
20%
Theory U
20%
Group Experiences
20%
Gratifications Theory
20%
Mixed-methods Approach
20%
Entertainment-education
20%
Media Discourse
20%
MeDi
20%
Traditional Segmentation
20%
Commercial Implications
20%
Negative Space
20%
Social Sciences
Social Media Use
9%