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A Uses And Gratifications Exploration Of Young Women's Instagram Usage
Jayne Rodgers, Goldstraw Dee
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Keyphrases
Ageing Demographics
16%
Commercial Interests
16%
Comparative Analysis
16%
Digital Marketing
16%
Education Entertainment
16%
Emotional Communication
16%
Emotional Response
16%
Gratification
16%
Gratifications Theory
16%
Group Experiences
16%
Instagram
100%
Instagram Social Media
16%
Instagram Use
66%
Marketing Practices
16%
Media Discourse
16%
Mixed Methodology
16%
Negative Reactivity
16%
Negative Space
16%
Online Behavior
16%
Online Marketing
16%
Positive Outcomes
16%
Self-expression
16%
Social Interaction
16%
Social Media Use
33%
Specific Activity
16%
Survey Data
16%
Theory U
16%
User Groups
16%
Uses-and-gratifications
100%
Well-being Outcomes
16%
Young Women
100%
Social Sciences
Comparative Analysis
9%
Digital Marketing
18%
Emotional Response
9%
Instagram
100%
Media Use
9%
Self-Expression
9%
Social Interaction
9%
Survey Analysis
9%
Wellbeing
9%
Computer Science
Comparative Analysis
9%
Draw Conclusion
9%
Emotional Connection
9%
Instagram
100%
Marketing Marketing
9%
Psychology
Instagram
100%
Mixed Methods
9%
Online Marketing
9%
Social Interaction
9%
Wellbeing
9%