Co-production evaluation of an asset based tobacco control programme

Grant McGeechan, D Woodall, Gillian O’Neill, Dorothy Newbury-Birch

Research output: Contribution to conferencePosterpeer-review


Title: Co-production evaluation of an asset based tobacco control programme.
Background (250): In areas of high deprivation smoking prevalence is higher than the national average. Tobacco control may impact less on these populations due to wider determinants of health which hinder their impact on changing social norms. A FUSE project
Aims (250): Use an asset based community approach to reduce smoking prevalence in a socially deprived community of County Durham by tackling wider determinants of health.
Methods (600): An integrated asset based approach involving Health Trainers, community volunteers, and asset mapping was used to promote wellbeing and tackle wider-determinants of health which impact on smoking. Local volunteers were trained to deliver a survey to establish smoking prevalence. An asset mapping tool will be used to measure the impact on the community looking at skills development and future employment of volunteers, new community groups established, and improved access to existing groups. Results will be fed back to the community to inform work aimed at addressing wider determinants of health
Results (600): An asset mapping exercise has identified a number of community groups and begun engaging with the local community, council, local area partnerships, and the local housing association. Furthermore, 2 additional groups have been set up to deliver walk 4 life within the community. To date 10 volunteers have been trained to deliver the survey, with 98 surveys completed to date. Results of the survey will be reported to the community via social media, community newsletters, and community networks before work begins on wider-determinants of health.
Conclusions (600): An asset based approach has identified an appetite for change within the community and has brought volunteers together with local organisations and a range of partners to address wider-determinants of health. Having a health trainer form the local community engaged in this project, along with the asset mapping exercise has been a key component in bringing the community together to promote healthy behaviour change.
Expected Learning Outcomes (400): As smoking behaviour is influenced by a number of factors, any intervention should target wider-determinants of health. An asset based approach is an ideal way to engage local residents with policy makers and local organisations to ensure that issues that matter to the community are addressed, with the hope that improving these issues will have a positive impact on smoking behaviour.

Original languageEnglish
Publication statusPublished - 23 Jun 2015
EventFaculty of Public Health Annual Conference 2015 - Sage, Gateshead, United Kingdom
Duration: 23 Jun 201524 Jun 2015


ConferenceFaculty of Public Health Annual Conference 2015
Country/TerritoryUnited Kingdom


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