Does Industry-Driven Alcohol Marketing Influence Adolescent Drinking Behaviour? A Systematic Review.

Stephanie Scott; Colin Muirhead; Janet Shucksmith; Rachel Tyrrell; Eileen Kaner

doi:10.1093/alcalc/agw085

Does Industry-Driven Alcohol Marketing Influence Adolescent Drinking Behaviour? A Systematic Review.

Stephanie Scott, Colin Muirhead, Janet Shucksmith, Rachel Tyrrell, Eileen Kaner

Teesside University

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Abstract

To systematically review evidence on the influence of specific marketing components (Price, Promotion, Product attributes and Place of sale/availability) on key drinking outcomes (initiation, continuation, frequency and intensity) in young people aged 9-17.

Original language	English
Pages (from-to)	-
Journal	Alcohol and Alcoholism
DOIs	https://doi.org/10.1093/alcalc/agw085
Publication status	Published - 17 Nov 2016

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title = "Does Industry-Driven Alcohol Marketing Influence Adolescent Drinking Behaviour? A Systematic Review.",

abstract = "To systematically review evidence on the influence of specific marketing components (Price, Promotion, Product attributes and Place of sale/availability) on key drinking outcomes (initiation, continuation, frequency and intensity) in young people aged 9-17.",

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AU - Kaner, Eileen

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JO - Alcohol and Alcoholism

JF - Alcohol and Alcoholism

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Does Industry-Driven Alcohol Marketing Influence Adolescent Drinking Behaviour? A Systematic Review.

Abstract

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