Does Using Latest Technologies Impact New Venture Innovation? A Contingency-based View of Institutional Environments

Drawing on resource-based theory and institutional theory, we develop a multi-level model on the outcomes of early stage entrepreneurs employing latest technologies in their ventures. Essentially, we argue that the effects of using latest technologies on new venture innovation are moderated by the nature of a country’s regulative, conducive, normative, and cognitive environments. Results indicate that the entrepreneur who employs higher levels of latest technology usage in a country exhibit higher innovation as compared to others as regulatory and conducive environments of the country strengthen. These results contribute to the literature examining international comparative entrepreneurship determinants of productive entrepreneurship.