Meme Making as a Research Methodology to Enhance the Student Experience

Gary Currie, Helen Tidy, Joanne Irving-Walton, Leisa Nichols-Drew

Research output: Contribution to conferencePaperpeer-review

Abstract

Meme making presents a unique opportunity within the classroom to not only enhance the student experience but also to collect credible data to further develop the student experience and undertake research analysis. Although philosophically grounded in established research methodologies, such as photo-interview and photo–elicitation, meme making draws upon these established approaches in a more contemporary and relaxed manner allowing the introduction of group reflection through humour.
Participants were asked to produce a meme to convey sentiment in relation to a given topic related to either known anxiety points or wider reflection on self-development. Results were then shared and communicated to peers allowing the researcher to facilitate group discussion and further analysis.
This allowed the researcher a unique opportunity to better understand participants in relation to their anxieties and aspirations as well as enhancing the immediate student experience through the process of making the meme.
Original languageEnglish
Number of pages3
Publication statusPublished - 6 Dec 2023
EventSociety for Research into Higher Education 2023: Higher Education Research, Practice, and Policy: Connections & Complexities -
Duration: 6 Dec 20238 Dec 2023
https://srhe.ac.uk/international-conference-2023/

Conference

ConferenceSociety for Research into Higher Education 2023
Period6/12/238/12/23
Internet address

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