Modelling user experience with web sites: Usability, hedonic value, beauty and goodness

Paul van Schaik, Jonathan Ling

Research output: Contribution to journalArticlepeer-review

79 Citations (Scopus)
806 Downloads (Pure)


Recent research into user experience has identified the need for a theoretical model to build cumulative knowledge in research addressing how the overall quality or 'goodness' of an interactive product is formed. An experiment tested and extended Hassenzahl's model of aesthetic experience. The study used a 2 × 2 × (2) experimental design with three factors: principles of screen design, principles for organizing information on a web page and experience of using a web site. Dependent variables included hedonic perceptions and evaluations of a web site as well as measures of task performance, navigation behaviour and mental effort. Measures, except Beauty, were sensitive to manipulation of web design. Beauty was influenced by hedonic attributes (identification and stimulation), but Goodness by both hedonic and pragmatic (user-perceived usability) attributes as well as task performance and mental effort. Hedonic quality was more stable with experience of web-site use than pragmatic quality and Beauty was more stable than Goodness.

Original languageEnglish
Pages (from-to)419-432
Number of pages14
JournalInteracting with Computers
Issue number3
Publication statusPublished - 1 May 2008


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