Skip to main navigation Skip to search Skip to main content

Understanding continuance intention to use social media in China: the roles of personality drivers, hedonic value, and utilitarian value

  • Rana Umair Ashraf
  • , Fujun Hou
  • , Wasim Ahmad

Research output: Contribution to journalArticlepeer-review

Fingerprint

Dive into the research topics of 'Understanding continuance intention to use social media in China: the roles of personality drivers, hedonic value, and utilitarian value'. Together they form a unique fingerprint.
Sort by

Keyphrases

Computer Science

Psychology