Understanding precautionary online behavioural intentions: A comparison of three models

Jurjen Jansen, Paul Van Schaik

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Abstract

We used a survey design to compare three social cognitive models in their ability to explain intentions of precautionary online behaviour. The models were protection motivation theory (PMT), the reasoned action approach (RAA) and an integrated model comprising variables of these models. Data from 1,200 Dutch users of online banking were analysed with partial-least-squares path-modelling. The two separate models explain about equally much variance in precautionary online behaviour; in the integrated model the significant predictors of the two models remained significant. We conclude that both PMT and RAA make a unique contribution in explaining variance. Our results give practitioners potentially a wider range of options to design preventative measures.
Original languageEnglish
Publication statusPublished - 29 Jun 2016
EventInternational Symposium on Human Aspects of Information Security & Assurance 2016 - Frankfurt, Germany
Duration: 19 Jul 201621 Jul 2016

Conference

ConferenceInternational Symposium on Human Aspects of Information Security & Assurance 2016
Abbreviated titleHAISA 2016
Country/TerritoryGermany
CityFrankfurt
Period19/07/1621/07/16

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