Using time in branding: reflections and orientations in an increasingly competitive world

Keyphrases

• Time-based Competition 100%
• Competitive World 100%
• Aging 50%
• Volatility 50%
• Online Monitoring 50%
• Social Identity 50%
• Monitoring Activities 50%
• Consumer Lifestyle 50%
• New Brands 50%
• Brand Strategy 50%
• McDonald's 50%
• Socially Constructed 50%
• Changes in Technology 50%
• Identity Orientation 50%
• Time Saved 50%
• Consumer Preferences 50%
• Brand Competitiveness 50%
• Role of Time 50%

Social Sciences

• Consumer Lifestyle 100%
• Volatility 100%
• New Product Launch 100%
• Brand Strategy 100%
• Consumer Preference 100%

Economics, Econometrics and Finance

• Volatility 100%
• Brand Management 100%