Web-Based Forums and Metaphysical Branding’,

S Oakes, Noel Dennis, H Oakes

    Research output: Contribution to journalArticlepeer-review

    Original languageEnglish
    Pages (from-to)607-624
    Number of pages17
    JournalJournal of Marketing Management
    Volume29
    Issue number5/6
    Publication statusPublished - 2013

    Cite this