In two studies using computational cognitive modelling techniques, two large websites were analysed and then their information architecture was improved. In each study, a psychological experiment was designed and executed comparing the improved version of the website with the original version. The findings demonstrate that users’ information-retrieval performance of sites with improved information architecture is superior.
Date of Award | 1 Feb 2013 |
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Original language | English |
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Awarding Institution | |
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Supervisor | Paul Van Schaik (Supervisor) |
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